Democrats are increasingly convinced that one of the reasons they lost the 2024 election is because they didn’t have their own Joe Rogan. It never seems to dawn on them that they used to have their own Joe Rogan. His name is Joe Rogan. Rogan has always been a man of the center-left, but he walked away in this cycle because the left basically drove him away.
This is a common theme with Democrats. Years ago, they decided they needed their own Rush Limbaugh, which resulted in the failed Air America network. After losing the 2004 election, they decided they needed their own Drudge Report, which resulted in the creation of the Huffington Post. After they lost Congress in 2010, they decided they needed their own Tea Party, which brought us Occupy Wall Street.
Also, for all of their talk about wanting to get ‘big money’ out of politics, they’re certainly sparing no expense on this plan.
The New York Times reported:
Democrats Throw Money at a Problem: Countering G.O.P. Clout Online
Six months after the Democratic Party’s crushing 2024 defeat, the party’s megadonors are being inundated with overtures to spend tens of millions of dollars to develop an army of left-leaning online influencers.
At donor retreats and in pitch documents seen by The New York Times, liberal strategists are pushing the party’s rich backers to reopen their wallets for a cavalcade of projects to help Democrats, as the cliché now goes, “find the next Joe Rogan.” The proposals, the scope of which has not been previously reported, are meant to energize glum donors and persuade them that they can compete culturally with President Trump — if only they can throw enough money at the problem.
Democrats widely believe they must grow more creative in stoking online enthusiasm for their candidates, particularly in less outwardly political forms of media like sports or lifestyle podcasts…
“It needs to start with a legitimate investment,” said Marissa McBride, a Democratic strategist who leads a donor group called Mind the Gap. But she added, “There has to be something that is happening organically as well.”
The most hilarious part? The name for this initiative is ‘AND Media’ which stands for “Achieve Narrative Dominance.”
But others have stayed under wraps until now. In November, Ms. McBride and other liberal operatives gathered in Washington for a series of meetings to survey the election wreckage. At the headquarters of American Bridge, one of the largest Democratic donor networks, they eventually hatched a plan for a for-profit media company called AND Media, which stands for “Achieve Narrative Dominance.”
Someone should let the Democrats know that they already control 99.9% of the media, as well as Hollywood. How much more ‘narrative dominance’ do they think they need in order to reach voters?
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